Loyalty rewards

Rider Rewards

Earn reward points to spend JUST LIKE CASH each time you make a purchase at Harley-Davidson of Fresno!  The LOYALTY REWARDS program is simple and straightforward.  Ask about it today!

Rider Rewards Program - Ride, Earn and Win!

At Harley-Davidson of Fresno, we are always looking for innovative ways to provide our customers with even more value. We especially want to reward our most loyal customers for making us their first choice in Harley-Davidson® dealers. We call it our Rider Rewards Program

Come visit us at Harley-Davidson® of Fresno to receive your Free Rider Rewards card. Anytime you make an eligible* purchase, you will receive points. These points are redeemable for gift certificates so you can choose the exact merchandise you like: MotorClothes® merchandise, parts, accessories, and even free service! The more you spend, the more you save!

Points EarnedAward
300$15 Gift Certificate
500$25 Gift Certificate
1000$50 Gift Certificate
2000$100 Gift Certificate

Earn Points for Almost Every Dollar Spent*

Here's how it works: Present your Rider Rewards Card every time you make an eligible* purchase at Harley-Davidson® of Fresno.  When you do, we will credit your rewards account with one (1) point for every dollar you spend. The more points you accumulate, the larger the free gift coupon value! If you do not have your Rider Rewards Card, we can always look up your account. It's a quick and easy way to save!

Follow Your Points

Points are accumulated immediately upon purchase of any product or service and will be posted to your account within three days. Follow your points by visiting our website www.hdfresno.com and clicking on Rider Rewards Program. You can also visit the dealership and one of our friendly associates can access your account for you.

Redeem Your Points for Rider Rewards Gift Certificates

Rider Rewards gift certificates are redeemable for parts, merchandise and service. Print your gift certificate from your Rider Rewards account and bring it into the dealership to earn your reward! Once a Rider Rewards gift coupon is printed it must be redeemed within 30 days.

Important Things to Remember:

*Ineligible purchases toward a free gift certificate include but are not limited to: gift cards, extended warranties, pre-paid maintenance policies, service warranty work orders, motorcycles, trailers and insurance policies.

  • Your Rider Rewards card is only valid for eligible purchases made at Harley-Davidson® of Fresno.
  • The Rider Rewards card is issued to the original purchaser only and can only be used by the original purchaser. Picture ID may be required.
  • Your Rider Rewards card must be presented at time of merchandise purchase. Reward points cannot be issued retroactively.

Rewards earned under the Rider Rewards cannot be redeemed for cash. Points are surrendered for award redemption only. Unused Rider Rewards points are non-transferable.

Check your account often and redeem your rewards!

Harley-Davidson® of Fresno reserves the right to discontinue Rider Rewards privileges and/or void all or a portion of a member's point balance if the points have been issued, received or redeemed through human or computer error, fraud or theft, through illegal means, or in any manner inconsistent with the intent of the Rider Rewards.

Harley-Davidson® of Fresno reserves the right to modify or cancel this program at any time without obligation or notification.

Employees of Harley-Davidson® of Fresno, its suppliers and immediate families of each are not eligible or the Rider Rewards program.

General questions or concerns about the Rider Rewards Program or your Rider Rewards Account??